In session one of this two-part series, you’ll learn each of the elements you need to put together to create and run a successful ad campaign on Facebook. We’ll talk through what raw materials you need to put together ahead of time, so that you can assemble your ad campaign quickly. Then, you’ll have one week to create or gather these materials together, before we reconvene and walk through the process of building your FB Campaign, Ad Set, and Ad together.
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Presenter: Liz Jamieson holds a bachelor’s degree in Linguistics and a Master’s degree in Educational Leadership, specializing in Experiential Education. She has been coaching, facilitating, and training in a variety of environments for decades, including as a Washington Small Business Development Center Certified Business Advisor, Business Coach and Program Director for an SBA Women’s Business Center, and as Manager of Corporate Training and Continuing Education for a Technical College.
Liz Jamieson owned a web site design and development firm for many years, where she began to coach entrepreneurs in branding, sales and marketing. There, she worked on the online presence, collateral and copy for over 100 different small businesses. She cold called entire Chamber of Commerce directories, to build her own business. Liz is strong in technical online marketing, loan packaging, business planning and development, social media and more.